To further advance your online presence following your new book launch, social media is an invaluable tool to gain word-of-mouth advertising. When readers have direct access to an active and responsive author, a very faithful “following” evolves and grows exponentially with each interaction. This is one of the most important things you can do as an author to help drive book sales. Below are examples of the customized social media pages that our team developed for Anna Casamento Arrigo, author of Weeds Beneath the Open Meadows. If you are not already an active member of the social media community – we highly recommend that you get started!